Marketing

8 articles

Small business owner using advanced AI interface to analyze growth strategies and customer data for business expansion.
Entrepreneurship

Top 8 AI Tools for Small Business Growth Strategies

Nearly 9 out of 10 small businesses already use AI for daily tasks, yet many miss its true potential to slash customer resolution times from 48 hours to just 6.

Jenna Wallace·July 7, 2026
Crowds cheering at the World Cup with Nike and Adidas merchandise displayed, symbolizing the intense competition and commercial success of both brands.
Careers

Nike Sells Out 28% of World Cup Gear; Adidas Sees Broader Gains

Within the first two weeks of the 2026 World Cup, 28% of Nike's merchandise sold out, compared with just 7% for Adidas, according to Storyboard18 .

Nathaniel Brooks·June 27, 2026
Starbucks Korea employees participating in a history and social sensitivity training session, emphasizing human connection over AI.
Entrepreneurship

Starbucks Korea trains staff on history, culture amid AI debate

Starbucks Korea will close all 2,000+ stores on June 22 for mandatory history and social sensitivity training.

Jenna Wallace·June 25, 2026
A modern CMO navigating the evolving landscape of marketing leadership, embracing expanded responsibilities and data-driven strategies.
Personal Growth

Modern CMOs Expand Ownership Amid Shifting Marketing Demands

A third of midmarket CMOs now expect to become Chief Market Officers, according to IDC.

Jenna Wallace·June 12, 2026
7 Costly Mistakes Brands Make & How Purple Crayon Brand Fixes Them (2026 Update)
Services

7 Costly Mistakes Brands Make & How Purple Crayon Brand Fixes Them (2026 Update)

This article details seven common and costly marketing mistakes brands make, from chasing vanity metrics to operating in destructive silos. It highlights how Purple Crayon Brand, a New York-based agency, offers solutions through a performance-obsessed, integrated, and bold approach to drive verifiable business outcomes.

Sponsored·June 9, 2026
Futuristic AI interface with data streams and growth charts, symbolizing marketing growth for small businesses.
Entrepreneurship

Blu Ocean Innovations Launches AI Tool to Grow Small Business Marketing Budgets

A new AI system, Blu Tsunami, now offers local businesses a free five-minute gap analysis and a 12-month growth plan.

Jenna Wallace·June 1, 2026
Small business owners engaged in a free online marketing workshop, learning lead generation tactics on a laptop.
Entrepreneurship

Marketing Workshops: 'Free' Help for SMBs, a Lead Generation Tactic

Over 5,000 small business owners registered for a 'free' online marketing workshop within 48 hours, blowing past Growth Solutions Inc.

Jenna Wallace·May 19, 2026
A small business owner strategically using digital tools to achieve business growth, with glowing charts and icons symbolizing success.
Entrepreneurship

Top 7 Digital Tools for Small Business Growth

While HubSpot's Marketing Hub Starter tier begins at just $20 per month, implementing the full platform can cost a mid-sized business upwards of $60,000.

Jenna Wallace·April 21, 2026